|
18 February 2010
Posted in
Trumped -
press releases
Saint Mary’s University was again overrun with keen and experience-thirsty university and college students from across metro hoping to see their teams advance through to the second round of the 2010 Trumped Competition. Guided by visions of moving on in this highly anticipated and well-received competition, nervous students chatted anxiously while awaiting the results of Task One, which challenged teams to raise cancer awareness through developing storyboards and fundraising for the Canadian Cancer Society’s “Join the Fight” ad campaign.
At 6:30pm the McNally Main Auditorium quickly filled with participants and members of the business community there to show support for all involved in this three-tiered marketing competition. Those in attendance were treated to speakers Dr. J. Colin Dodds, President of Saint Mary’s University, Boris Mirtchev, Owner of Hamachi Group of Restaurants, and Shawn King, VP and Chief Creative Officer of Extreme Group.
Participants listened carefully, eyes glued to the front of the room as first the results of Task One were announced; taking first place in task one and in the storyboard portion was Team JK Morgan from Saint Mary’s University, in second place Team Dynamic from Dalhousie raised a total of $8,860 to conquer all challengers in the fundraising portion, and third place Team SIFE MSVU. In all, 50 teams of students were able to raise a total of $83,000 for the Canadian Cancer Society, an astounding total in just 21 short days.
Task Two of the 2010 Trumped Competition will see the remaining 25 teams work to develop from scratch the 2010 Marketing Campaign for the Hamachi Group of Restaurants; if this weren’t challenge enough, teams will then have to sell tickets to video presentation dinners at Hamachi Group restaurants, during which time guests will cast live votes to determine teams moving on to Task Three.
$83,000... In 21 days. Wow. That’s a lot of awareness. Anyone excited to see what competitors come up with next? Looks like the sky really is the limit with today’s youth.
| < Prev | Next > |
|---|
